The high-powered TED conference, which extended its reach in 2006 by posting videos of its TED talks online, has dramatically reshaped the public’s ideas about what a great event looks like. Many conferences now embrace TED’s format of well-choreographed 18 minute talks, which often mix professional research with heartfelt personal experience – including thousands of TEDx gatherings, which are independently organized TED-like events that have been held around the world since 2009.
But TEDx serves another role… [Read more at Forbes.com]
Learn more about Dorie Clark’s new book Reinventing You: Define Your Brand, Imagine Your Future (Harvard Business Review Press) and subscribe to her monthly e-newsletter.